ENABLE YOUR IDEAS TO BECOME A REALITY

MEET THE MOST INNOVATIVE PRODUCTS

www.pallo.kr


WHAT WE DO

IDEA GENERATION

Based on numerous product ideas submitted by real people at PALLO platform, we perform a couple of group brainstorming to generate wild ideas in details and obtain new ideas from basic research to integrate the needs of people, the possibilities of technology, and the requirements for business success.

PRODUCT DESIGN

Our product designers evaluate design concepts and sketches submitted by real people, turning them into tangible inventions and products. Our product designers combine trend, science, and technology to create new innovative products considering all of the details: the ways people use and abuse objects, faulty products, errors made in the design process, and the desirable ways in which people wish they could use objects.

ENGINEERING

Our product engineers design, develop, and manage new product ideas for inventors. They are familiar with all phases of the Product Development Cycle, and keep up with the latest technologies by selecting the materials, type of prototyping, tooling, and manufacturing methods that are cost effective and meet the Product Definition. Also, they combine technical knowledge, human factors, and creativity in order to make a product successful in the marketplace.

RAPID PROTOTYPING

Using our own 3D printers, CNC, and others, we perform the Rapid prototyping process to test and verify designs, communicate ideas and fix design issues early in the development process preventing costly changes to the hard tool once the product is in full production.

MANUFACTURING

To produce various state-of-the-art products, one of the most important step we pay attention to is to select a right manufacturer to meet the need of efficiency in manufacturing and to raise our product quality to even higher levels. Depending on each product, we decide to keep production local, or choose an international factory for mass production, typically in China.

MARKETING

To market a product and grow our sales, we basically define our market as accurately as possible so we have a deeper understanding of exactly who you’re selling to. According to the developed sales plan including Sales goals, Sales activities, Target account, and Timelines, we follow a proven process for growing sales over time by expanding to overseas markets.

SNS

PALLO is also a platform to build social networks or social relations among people who share activities, backgrounds, real-life connections, and interests in product, invention, idea, design and others.

SALES&DISTRIBUTION

PALLO is a shopping mall to purchase not only incredible products created by real people but also the most creative and innovative World products including design goods, best tech products and the best World IoT (Internet of Things). Moreover we distribute and retail other innovative World products and services primarily through the various channels in Korea; online and offline.

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ENABLE YOUR IDEAS TO BECOME A REALITY
PALLO is a Korea No.1 invention platform we run. We allow inventors to submit their ideas, while also assisting them in the development process such as research, design, branding, style, and price suggestion.
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MEET THE MOST INNOVATIVE PRODUCTS
PALLO is also a shopping mall to purchase the most creative and innovative World products including design goods, best tech products and the best World IoT (Internet of Things).

WHAT PEOPLE ARE SAYING

“BROS&COMPANY is a truly remarkable and creative company pursuing open innovation in Korea through their social product development platform, PALLO, inviting the community to innovate together, providing the organizational and technical management to allow mass ideation, market research, the crowdsourcing of product evaluation and the collective development of selected design solutions.”
Professor Sunchul Kim, Industrial Design Dept., Kyunghee Univ.

WHAT PEOPLE ARE SAYING

“I am sure that BROS&COMPANY is a Korea’s most promising company to enlarge the new business opportunities in the field of upcoming IoT (Internet of Things) industry utilizing PALLO’s corrective intelligence. In Korea, PALLO will be a hub of dreams to facilitate our transition toward a creative economy.”
Taehyung Kwon, Director of Gyeonggi Regional Office, Small & Medium Business Corporation

WHAT PEOPLE ARE SAYING

“There is no genius! We all have creativity in us and what we need to bring it out is environment. Creativity does not come out of one person’s head, it is created when many people work together. ‘Creativity’ in its truest sense comes out from collaboration, in other words working together, and creative group thinking is erupted from the environment that promotes collaboration.”
Hohyun Jang, Chairman, Korea Digital Design Council


팔로로고

Pallo is a new type of Korean based social product development platform that Bros & Company Inc. has founded with the vision of doing something more differently and the belief that ordinary people have extraordinary ideas, and we can provide crowd-sourced solution to empower consumer-driven product through interactions between communities and us.

Pallo’s community members, inventors and product participants ultimately share its financial success with us. Headquartered in Gyeonggi Province in Korea, Pallo brings game-changing products to the marketplace through interaction between our active online community and Pallo’s expert product design and engineering staff, bringing to life ideas from their earliest stages to store shelves.

Any of Pallo’s community members can become an inventor or participator by submitting ideas and helping to determine which products Pallo staff will design, manufacture, and sell. Inventors who submit ideas that are then created and participators who contribute to those ideas share in royalties based on product revenues.

Please visit a website at www.pallo.kr

90%

Innovative

Do something more differently!

100%

Passionate

We love what we do!

90%

Fun-loving

Fun workplace where employees work as if they play

95%

Family-oriented

Company that is loved by all employees and their families


KIYEOL PARK
CEO

Before founding Bros & Company, CEO, Kiyeol Park, worked for LS Cable & System. He was in charge of overseas sales and marketing for overseas markets including Middle East, North America, South America, Europe and Africa. He managed and carried out large national infra projects in overseas markets and won orders of large national projects from the U.S., Canada, Dubai, and Libya.

KIYEOL PARK
KIYEOL PARK
CEO
KIYEOL PARK
CEO

Before founding Bros & Company, CEO, Kiyeol Park, worked for LS Cable & System. He was in charge of overseas sales and marketing for overseas markets including Middle East, North America, South America, Europe and Africa. He managed and carried out large national infra projects in overseas markets and won orders of large national projects from the U.S., Canada, Dubai, and Libya.

YOUNGJIN SEO
CTO

With the founding members, he founded Bros & Company in 2013 with the idea of 'Making the world where people’s talents are recognized.' Even though product development through crowdsourcing is difficult and hard, he has made and developed Pallo with the belief that it can make the world better. Before founding Bros & Company, he worked as a SW engineer for Dongbu CNI and was in charge of cash flow and accounting process by establishing and operating accounting system for stock companies, such as Golden Bridge, HMC, and Dongbu Securities Co. He is in charge of overall development and operation of Pallo service platform and establishment of business vision and management strategies.

YOUNGJIN SEO
YOUNGJIN SEO
CTO
YOUNGJIN SEO
CTO

With the founding members, he founded Bros & Company in 2013 with the idea of 'Making the world where people’s talents are recognized.' Even though product development through crowdsourcing is difficult and hard, he has made and developed Pallo with the belief that it can make the world better. Before founding Bros & Company, he worked as a SW engineer for Dongbu CNI and was in charge of cash flow and accounting process by establishing and operating accounting system for stock companies, such as Golden Bridge, HMC, and Dongbu Securities Co. He is in charge of overall development and operation of Pallo service platform and establishment of business vision and management strategies.

JIHOON LEE
Director of Product Design Research Lab

He has 12 year experience in design in various areas (Display, home appliance, IT, accessories, daily necessities and stationery) and currently works as Director of Product Design Research Lab. Before joining Bros & Company, he worked as Display/Home Appliance Designer for Daewoo Electronics, and Product Design Team Manager for Dadam Design Associates Inc., and managed product design for Monami. He is a warm hearted designer who considers experience more important than academic degree, has a lot of experience and know-how, values actions more than words, and trusts heart more than appearance.

JIHOON LEE
JIHOON LEE
Director of Product Design Research Lab
JIHOON LEE
Director of Product Design Research Lab

He has 12 year experience in design in various areas (Display, home appliance, IT, accessories, daily necessities and stationery) and currently works as Director of Product Design Research Lab. Before joining Bros & Company, he worked as Display/Home Appliance Designer for Daewoo Electronics, and Product Design Team Manager for Dadam Design Associates Inc., and managed product design for Monami. He is a warm hearted designer who considers experience more important than academic degree, has a lot of experience and know-how, values actions more than words, and trusts heart more than appearance.

WE'RE HIRING
We’re looking for our next Bros - someone who’s good for the role, good for Bros&Company and good at lots of things. Things move quickly around here. We look for people who are great at lots of things, love big challenges and welcome big changes. We’re looking for smart, team-oriented people who can get things done.

To apply a job at Bros, please email us at kpark@brosncompany.com with CVs/resumes.